Fashion film

The primary inspiration behind this 40 second fashion film was Demna Gvsalia’s debut video for Balenciaga. Although there is no obvious storyline, the underlying tale is concerned with the mentally draining nature of todays education system, and how ultimately perplexing and discouraging physical learning environments can be. The setting is bright and minimalist designed to inflict confusion – a kind of deer in the headlights approach, representative of the outlook of many students in todays society. 

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